Work · 2024
AAAC — Segell MAAC
Identity and application system. Association with member organisations across the region.
ClientAAAC — Segell MAAC
Year2024
ServiceIdentity & application system
RoleIdentity, system & documentation
The challenge
A recognition seal to be used by dozens of organisations, each with its own brand and formats, with no one supervising its use.
How I joined in
The brief looked like a logo. It was really a system: the hard part wasn't drawing it, but making sure it worked without me there.
What I did
- Seal design and versions for print, digital and embossing
- Rules for use alongside each organisation's brand
- Short guide designed to be read in five minutes
- Downloadable pack with all formats ready to use
Result
Rolled out across 40 organisations without a single usage correction.
Tell me where your team gets stuck.
Two lines are enough. I'll tell you whether Blendery fits, what I'd prioritise and the next step. I reply within 24 business hours.
Talk to Marta →